The Corporate Strategy for Information Technology

Why a Corporate Strategy for IT – What’s in it for You?

Developments in IT and the world economy have changed the paradigm for corporate IT people and the strategies they lead. Consumers and business managers are increasingly confident at exploiting technology in ways that they value. Meanwhile, executives remain determined to constrain IT spending, not always certain of what they get in return. The economic climate makes it even more important to understand the links between value creation and IT costs.
The Corporate Strategy for IT harnesses the energy of Business-led strategies for exploiting IT, to create maximum total value. It also makes transparent the linkages between Business decisions and IT costs - often with some very surprising results.

What This Seminar Will Give You

This seminar provides a proven framework for deeply integrating IT with corporate and Business strategies, exploring the impact on investments, operating costs, Enterprise Architecture, organisation, and sourcing.
Taking a strategic business perspective of IT, the seminar reviews where the IT market currently stands. What does this mean for existing and new investments in IT, for IT organisations and the people they work with?
Many delegates who have already attended this seminar find that it permanently changes their understanding of what Corporate Strategies for IT are all about.


CHRIS POTTS
He is a Corporate Strategist who specialises in investing in change and exploiting IT, and a CIO futurist. He works with CIOs and their executive colleagues in industry-leading companies around the world, helping them formulate and execute their next-generation Corporate Strategy for IT. He has been called "a World-Leading Specialist in IT Strategies" and "the World's Leading Thinker on IT Investments". Mr. Potts has more than 20 years’ experience in corporate, Business and IT strategies, investing in change, Enterprise Architecture, hands-on Business Management and IT delivery. His hallmark techniques, including one-page strategies, investment culture diagnoses, inverted investment portfolios, 'true' Enterprise Architectures and expert IT customer operating models, have been used by companies around the world. He has published numerous articles on Corporate Strategies for IT, the CIO’s destiny, investment management, Enterprise Architecture, and Business value. He is also the author of the business novel “fruITion: Creating the Ultimate Corporate Strategy for Information Technology” (Technics Publications, USA, 2008).
For further information please do not hesitate to contact us at info@technologytransfer.it or visit our website at www.technologytransfer.eu